{"id":2852,"date":"2022-07-07T12:22:40","date_gmt":"2022-07-07T12:22:40","guid":{"rendered":"https:\/\/hermagic.com\/?p=2852"},"modified":"2023-04-03T18:10:35","modified_gmt":"2023-04-03T12:40:35","slug":"whats-in-a-label","status":"publish","type":"post","link":"https:\/\/test2.hermagic.com\/cs\/whats-in-a-label\/","title":{"rendered":"Co je v \u0161t\u00edtku"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignnone wp-image-2854 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"\" width=\"1125\" height=\"750\" sizes=\"(max-width: 1125px) 100vw, 1125px\" data-src=\"https:\/\/hermagic.com\/wp-content\/uploads\/2022\/07\/pexels-photo-6441571.webp\" data-srcset=\"https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/pexels-photo-6441571.webp 1125w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/pexels-photo-6441571-300x200.webp 300w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/pexels-photo-6441571-1024x683.webp 1024w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/pexels-photo-6441571-768x512.webp 768w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/pexels-photo-6441571-600x400.webp 600w\"><\/p>\n<p>P\u0159edstavte si toto: m\u00e1te na sob\u011b k\u0159ehkou b\u00edlou zna\u010dkovou ko\u0161ili s pl\u00e1t\u011bn\u00fdmi kalhotami na m\u00edru a uvnit\u0159 se v\u00e1m p\u00e1r\u00e1. Nebo se v bavln\u011bn\u00fdch letn\u00edch \u0161atech nepochopiteln\u011b pot\u00edte i ve st\u00ednu. Ne, nen\u00ed to glob\u00e1ln\u00ed oteplov\u00e1n\u00ed. Je to proto, \u017ee m\u00e1te na sob\u011b syntetick\u00e9 l\u00e1tky. Nev\u011b\u0159\u00edte n\u00e1m? Sta\u010d\u00ed zkontrolovat \u0161t\u00edtek (nikoli \u0161t\u00edtek zna\u010dky, mil\u00e1\u010dku, ten s informac\u00ed \u201eMade in\u201c). Je pravd\u011bpodobn\u00e9, \u017ee je naps\u00e1no \u201e100% POLYESTER\u201c nebo \u201e100% RAYON\u201c nebo jeden z mnoha pseudonym\u016f, kter\u00fdm se v byznysu pou\u017e\u00edv\u00e1 rayon. A co je d\u016fle\u017eit\u011bj\u0161\u00ed, nen\u00ed tam uvedeno \u201e100% BAVLNA\u201c.<\/p>\n<p>V dne\u0161n\u00ed dob\u011b vyr\u00e1b\u00ed a prod\u00e1vaj\u00ed syntetick\u00e9 l\u00e1tky, kter\u00e9 se na pohled i na dotek podobaj\u00ed p\u0159\u00edrodn\u00edm l\u00e1tk\u00e1m, \u017ee se nech\u00e1 oklamat i ten nejn\u00e1ro\u010dn\u011bj\u0161\u00ed nakupuj\u00edc\u00ed. A bohu\u017eel jich prod\u00e1vaj\u00ed hodn\u011b. Syntetick\u00e9 (\u010dlov\u011bkem vyroben\u00e9) tkaniny se pou\u017e\u00edvaj\u00ed k v\u00fdrob\u011b ka\u017ed\u00e9ho od\u011bvu, od d\u017e\u00edn\u016f po spodn\u00ed pr\u00e1dlo. Pokud tedy nejste ochotni vyhodit polovinu oble\u010den\u00ed, dny, kdy jste byli NFO (pouze p\u0159\u00edrodn\u00ed tkaniny), jsou d\u00e1vno pry\u010d.<\/p>\n<p><strong><em>Pro\u010d nen\u00ed v\u0161e ztraceno<\/em><\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-2855 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"\" width=\"612\" height=\"408\" sizes=\"(max-width: 612px) 100vw, 612px\" data-src=\"https:\/\/hermagic.com\/wp-content\/uploads\/2022\/07\/wardrobe-300x200.webp\" data-srcset=\"https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/wardrobe-300x200.webp 300w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/wardrobe-1024x683.webp 1024w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/wardrobe-768x512.webp 768w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/wardrobe-600x400.webp 600w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/wardrobe.webp 1125w\"><\/p>\n<p>P\u0159esto\u017ee l\u00e1tky vyroben\u00e9 \u010dlov\u011bkem kolonizovaly \u0161atn\u00edky po cel\u00e9m sv\u011bt\u011b, n\u011bjak\u00e9 jsou\u00a0<em>v\u00fdhod<\/em>\u00a0k t\u011bmto materi\u00e1l\u016fm. Krom\u011b toho, \u017ee jsou levn\u011bj\u0161\u00ed, umo\u017e\u0148uje v\u00fdroba materi\u00e1l\u016f v laborato\u0159i v\u00fdrobc\u016fm je zkonstruovat k dokonalosti. Mohou b\u00fdt prody\u0161n\u011bj\u0161\u00ed, elasti\u010dt\u011bj\u0161\u00ed, odoln\u011bj\u0161\u00ed proti vr\u00e1sk\u00e1m, m\u00e9n\u011b pravd\u011bpodobn\u00e9, \u017ee se budou sr\u00e1\u017eet nebo krv\u00e1cet \u2013 co si jen vzpomenete. A sm\u00edch\u00e1n\u00edm p\u0159\u00edrodn\u00edch vl\u00e1ken s t\u011bmito syntetick\u00fdmi mohou vzniknout tkaniny, kter\u00e9 spojuj\u00ed to nejlep\u0161\u00ed z obou zdroj\u016f. Visk\u00f3za, modal, polybavlna, sm\u011bsi lnu a materi\u00e1ly \u201eDri-fit\u201c jsou jen n\u011bkter\u00e9 p\u0159\u00edklady dobroty vytvo\u0159en\u00e9 lidmi.<\/p>\n<p>Existuje v\u0161ak mnoho oble\u010den\u00ed, kter\u00e9 je vyrobeno z nep\u0159\u00edli\u0161 p\u011bkn\u00fdch syntetick\u00fdch tkanin. Jako um\u011bl\u00e9 hedv\u00e1b\u00ed. \u0160iroce pou\u017e\u00edvan\u00e9 a nespr\u00e1vn\u011b prod\u00e1van\u00e9 hedv\u00e1b\u00ed jako bavlna m\u016f\u017ee napodobovat vzhled a pocit, ale ne prody\u0161nost bavlny. P\u0159i pran\u00ed v pra\u010dce tak\u00e9 snadno ztr\u00e1c\u00ed tvar. Je\u0161t\u011b d\u016fle\u017eit\u011bj\u0161\u00ed je, \u017ee um\u011bl\u00e9 hedv\u00e1b\u00ed je stejn\u011b jako v\u011bt\u0161ina polyesterov\u00fdch materi\u00e1l\u016f ho\u0159lav\u00e9! To neznamen\u00e1, \u017ee se spont\u00e1nn\u011b vzn\u00edt\u00edte, pokud nos\u00edte um\u011bl\u00e9 hedv\u00e1b\u00ed, ale znamen\u00e1 to, \u017ee l\u00e1tka se pravd\u011bpodobn\u011bji sp\u00e1l\u00ed pod horkou \u017eehli\u010dkou (jako ty nit\u011b z um\u011bl\u00e9ho hedv\u00e1b\u00ed na va\u0161ich obl\u00edben\u00fdch pl\u00e1t\u011bn\u00fdch kalhot\u00e1ch). Levn\u00fd polyester jde je\u0161t\u011b o krok d\u00e1le a na seznam probl\u00e9m\u016f p\u0159id\u00e1v\u00e1 plastick\u00fd pocit a v\u016fni.<\/p>\n<p>Navzdory t\u011bmto pom\u011brn\u011b nep\u0159\u00edjemn\u00fdm nedostatk\u016fm tyto materi\u00e1ly pou\u017e\u00edvaj\u00ed velk\u00e9 i mal\u00e9 zna\u010dky, proto\u017ee jsou mnohem levn\u011bj\u0161\u00ed ne\u017e p\u0159\u00edrodn\u00ed tkaniny. Co\u017e mus\u00ed znamenat, \u017ee oble\u010den\u00ed z t\u011bchto l\u00e1tek je tak\u00e9 levn\u011bj\u0161\u00ed, \u017ee? Ale nejsou! Jsou stejn\u011b drah\u00e9, jako by byly, kdyby byly vyrobeny z prav\u00e9 bavlny nebo hedv\u00e1b\u00ed. Zapome\u0148te na p\u0159ed\u00e1v\u00e1n\u00ed \u00faspor z\u00e1kazn\u00edk\u016fm, n\u011bkter\u00e9 zna\u010dky byly dokonce shled\u00e1ny vinn\u00fdmi ze snahy vyd\u00e1vat tyto l\u00e1tky za p\u0159\u00edrodn\u00ed.<\/p>\n<p><strong><em>Co m\u016f\u017ee\u0161 ud\u011blat<\/em><\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-2853 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"\" width=\"612\" height=\"408\" sizes=\"(max-width: 612px) 100vw, 612px\" data-src=\"https:\/\/hermagic.com\/wp-content\/uploads\/2022\/07\/istockphoto-856273444-612x612-1.jpg\" data-srcset=\"https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/istockphoto-856273444-612x612-1.jpg 612w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/istockphoto-856273444-612x612-1-300x200.jpg 300w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/istockphoto-856273444-612x612-1-600x400.jpg 600w\"><\/p>\n<p>Nenavrhujeme te\u010f, abyste bojkotovali v\u0161echny takov\u00e9 bezohledn\u00e9 zna\u010dky \u2013 i kdy\u017e by je to pou\u010dilo. Z\u00e1kladem je, \u017ee pokud r\u00e1di nakupujete, mus\u00edte se sm\u00ed\u0159it s polyesterem a jeho p\u0159\u00edbuzn\u00fdmi. Zejm\u00e9na proto, \u017ee u t\u011bchto l\u00e1tek z\u00edsk\u00e1te mnohem v\u00edce vzor\u016f ne\u017e u bavlny. P\u0159ed n\u00e1kupem byste ale m\u011bli za\u010d\u00edt kontrolovat \u0161t\u00edtek l\u00e1tky. T\u00edmto zp\u016fsobem neskon\u010d\u00edte utr\u00e1cen\u00edm velk\u00fdch pen\u011bz za \u201ebavln\u011bnou\u201c ko\u0161ili, ve kter\u00e9 se sp\u00e1l\u00edte, nebo za \u0161aty z um\u011bl\u00e9ho hedv\u00e1b\u00ed, kter\u00e9 vypadaj\u00ed levn\u011b, ale jsou stejn\u011b n\u00e1ro\u010dn\u00e9 na \u00fadr\u017ebu jako hedv\u00e1b\u00ed.<\/p>\n<p>Tak\u017ee se pod\u00edvejte, ne\u017e sko\u010d\u00edte, s kreditn\u00ed kartou v ruce. A v\u017edy zkontrolujte \u0161t\u00edtek, ne\u017e se zamilujete.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Picture this: you\u2019re wearing a crisp, white branded shirt with tailored linen trousers, and steaming up inside. Or you\u2019re sweating inexplicably in your cotton summer dress, even in the shade. No, it\u2019s not global warming. It\u2019s because you\u2019re wearing synthetic fabrics. (Cue \u2018gasp\u2019) Don\u2019t believe us? Just check the label (not the brand label, darling, [&hellip;]<\/p>","protected":false},"author":1,"featured_media":2854,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[102],"tags":[],"class_list":["post-2852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-beauty"],"_links":{"self":[{"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/posts\/2852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/comments?post=2852"}],"version-history":[{"count":1,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/posts\/2852\/revisions"}],"predecessor-version":[{"id":22323,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/posts\/2852\/revisions\/22323"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/media\/2854"}],"wp:attachment":[{"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/media?parent=2852"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/categories?post=2852"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/tags?post=2852"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}