{"id":3119,"date":"2022-07-10T03:59:41","date_gmt":"2022-07-10T03:59:41","guid":{"rendered":"https:\/\/hermagic.com\/?p=3119"},"modified":"2023-04-03T18:10:30","modified_gmt":"2023-04-03T12:40:30","slug":"5-ways-to-use-linkedin-to-its-full-potential","status":"publish","type":"post","link":"https:\/\/test2.hermagic.com\/cs\/5-ways-to-use-linkedin-to-its-full-potential\/","title":{"rendered":"5 zp\u016fsob\u016f, jak vyu\u017e\u00edt LinkedIn naplno"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignnone wp-image-3120 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"\" width=\"1600\" height=\"900\" sizes=\"(max-width: 1600px) 100vw, 1600px\" data-src=\"https:\/\/hermagic.com\/wp-content\/uploads\/2022\/07\/featured-22.webp\" data-srcset=\"https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/featured-22.webp 1600w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/featured-22-300x169.webp 300w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/featured-22-1024x576.webp 1024w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/featured-22-768x432.webp 768w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/featured-22-1536x864.webp 1536w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/featured-22-600x338.webp 600w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/featured-22-1320x743.webp 1320w\"><\/p>\n<p>LinkedIn je soci\u00e1ln\u00ed s\u00ed\u0165 pro pracuj\u00edc\u00ed profesion\u00e1ly. Pom\u00e1h\u00e1 lidem budovat nov\u00e9 kari\u00e9rn\u00ed p\u0159\u00edle\u017eitosti, spojovat se s podobn\u011b sm\u00fd\u0161lej\u00edc\u00edmi profesion\u00e1ly a oslovovat potenci\u00e1ln\u00ed klienty a dodavatele. Krom\u011b uchaze\u010d\u016f o zam\u011bstn\u00e1n\u00ed m\u00e1 tato str\u00e1nka obrovskou hodnotu tak\u00e9 pro majitele firem \u2013 mal\u00e9 i velk\u00e9, podnikatele a osoby na voln\u00e9 noze.<\/p>\n<p>Jak vyu\u017e\u00edv\u00e1te tento zlat\u00fd d\u016fl? Zde je n\u011bkolik jednoduch\u00fdch tip\u016f, jak vyu\u017e\u00edt LinkedIn naplno.<\/p>\n<p><strong>Udr\u017eujte sv\u016fj profil aktu\u00e1ln\u00ed<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3124 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"\" width=\"781\" height=\"383\" sizes=\"(max-width: 781px) 100vw, 781px\" data-src=\"https:\/\/hermagic.com\/wp-content\/uploads\/2022\/07\/profile.png\" data-srcset=\"https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/profile.png 1000w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/profile-300x147.png 300w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/profile-768x376.png 768w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/profile-600x294.png 600w\"><\/p>\n<p>Nejjednodu\u0161\u0161\u00ed zp\u016fsob, jak z\u00edskat maxim\u00e1ln\u00ed p\u00e1kov\u00fd efekt z LinkedIn, je udr\u017eovat sv\u016fj profil aktualizovan\u00fd. Zajist\u011bte, aby zam\u011bstnavatel\u00e9 vid\u011bli va\u0161e sou\u010dasn\u00e9 a minul\u00e9 pracovn\u00ed zku\u0161enosti, vzd\u011bl\u00e1n\u00ed, oblasti odbornosti a z\u00e1jmy. LinkedIn m\u00e1 tak\u00e9 mo\u017enost titulku. Vyu\u017eijte toho efektivn\u011b, proto\u017ee to je prvn\u00ed v\u011bc, kterou personalist\u00e9 uvid\u00ed ve va\u0161em profilu.<\/p>\n<p>Investujte tak\u00e9 \u010das do psan\u00ed dobr\u00e9ho \u00favodu pro sebe. Pou\u017eijte n\u011bkter\u00e1 informativn\u00ed kl\u00ed\u010dov\u00e1 slova k prok\u00e1z\u00e1n\u00ed sv\u00fdch dovednost\u00ed \u2013 to pom\u016f\u017ee n\u00e1bor\u00e1\u0159\u016fm v\u00e1s snadno rozpoznat.<\/p>\n<p>A kone\u010dn\u011b, LinkedIn v\u00e1m tak\u00e9 d\u00e1v\u00e1 mo\u017enost po\u017e\u00e1dat o reference a poskytnout reference. Po\u017e\u00e1dejte sv\u00e9 p\u0159edchoz\u00ed mana\u017eery a kolegy, aby za v\u00e1s napsali posudky. Nebu\u010fte lakom\u00ed v rozd\u00e1v\u00e1n\u00ed referenc\u00ed i pro sv\u00e9 kolegy.<\/p>\n<p><strong>PS:<\/strong>\u00a0LinkedIn je zn\u00e1m\u00fd jako \u201eFacebook sv\u011bta podnik\u00e1n\u00ed\u201c. Bohu\u017eel si jej n\u011bkte\u0159\u00ed u\u017eivatel\u00e9 myln\u011b pova\u017euj\u00ed za samotn\u00fd Facebook a zve\u0159ej\u0148uj\u00ed neform\u00e1ln\u00ed, hloup\u00e9 obr\u00e1zky. To je striktn\u00ed ne-ne. Ujist\u011bte se, \u017ee v\u00e1\u0161 profilov\u00fd obr\u00e1zek spolu s va\u0161\u00edm profilem je form\u00e1ln\u00ed.<\/p>\n<p><strong>Vybudujte relevantn\u00ed s\u00ed\u0165<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3122 lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"\" width=\"772\" height=\"405\" sizes=\"(max-width: 772px) 100vw, 772px\" data-src=\"https:\/\/hermagic.com\/wp-content\/uploads\/2022\/07\/network-1024x538.png\" data-srcset=\"https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/network-1024x538.png 1024w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/network-300x158.png 300w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/network-768x403.png 768w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/network-1536x806.png 1536w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/network-1320x693.png 1320w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/network-600x315.png 600w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/network.png 1600w\"><\/p>\n<p>Aby bylo mo\u017en\u00e9 LinkedIn efektivn\u011b pou\u017e\u00edvat, je d\u016fle\u017eit\u00e9 nejprve pochopit jeho \u00fa\u010del. Zde nen\u00ed my\u0161lenkou pouze p\u0159id\u00e1vat kontakty a zve\u0159ej\u0148ovat b\u011b\u017en\u00e9 v\u011bci, jako byste to d\u011blali na Facebooku. \u00da\u010delem je vybudovat smyslupln\u00e1 a \u00fa\u010deln\u00e1 profesn\u00ed spojen\u00ed \u2013 spojen\u00ed, kter\u00e1 v\u00e1m mohou pomoci v kari\u00e9\u0159e. Je tedy nutn\u00e9, abyste se spojili a zac\u00edlili na ty spr\u00e1vn\u00e9 lidi.<\/p>\n<p>Pokud nap\u0159\u00edklad hled\u00e1te zam\u011bstn\u00e1n\u00ed, mus\u00edte se zam\u011b\u0159it na n\u00e1bor\u00e1\u0159e ve va\u0161\u00ed oblasti z\u00e1jmu, oboru a zem\u011bpisn\u00e9 poloze. Pot\u00e9 jim po\u0161lete personalizovan\u00e9 zpr\u00e1vy vyjad\u0159uj\u00edc\u00ed v\u00e1\u0161 z\u00e1jem se s nimi spojit.<\/p>\n<p><strong>Sledujte influencery ve sv\u00fdch oblastech odborn\u00fdch znalost\u00ed a z\u00e1jm\u016f<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3121 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"\" width=\"655\" height=\"470\" sizes=\"(max-width: 655px) 100vw, 655px\" data-src=\"https:\/\/hermagic.com\/wp-content\/uploads\/2022\/07\/infulencers.jpg\" data-srcset=\"https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/infulencers.jpg 655w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/infulencers-300x215.jpg 300w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/infulencers-600x431.jpg 600w\"><\/p>\n<p>Nejlep\u0161\u00edm aspektem LinkedIn je, \u017ee jej pou\u017e\u00edvaj\u00ed n\u011bkte\u0159\u00ed z nejvlivn\u011bj\u0161\u00edch a nejuzn\u00e1van\u011bj\u0161\u00edch lid\u00ed po cel\u00e9m sv\u011bt\u011b. Obchodn\u00ed magn\u00e1ti, politici, um\u011blci a sportovci \u2013 na co si vzpomenete, jsou na LinkedIn. Takov\u00fdm lidem se v jazyce LinkedIn \u0159\u00edk\u00e1 influence\u0159i. Od Richarda Bransona p\u0159es Oprah Winfrey a Justina Trudeaua po Guye Kawasakiho \u2013 v\u0161ichni jsou na LinkedIn. Tito influence\u0159i tak\u00e9 sd\u00edlej\u00ed pravideln\u00e9 aktualizace a jejich sledov\u00e1n\u00ed v\u00e1m poskytne hlubok\u00fd p\u0159ehled o tom, jak b\u00fdt ve sv\u00e9m profesn\u00edm \u017eivot\u011b lep\u0161\u00ed a produktivn\u011bj\u0161\u00ed.<\/p>\n<p><strong>Pod\u00edvejte se, kdo nav\u0161t\u00edvil v\u00e1\u0161 profil<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3123 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"\" width=\"644\" height=\"362\" sizes=\"(max-width: 644px) 100vw, 644px\" data-src=\"https:\/\/hermagic.com\/wp-content\/uploads\/2022\/07\/profile-new.jpg\" data-srcset=\"https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/profile-new.jpg 644w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/profile-new-300x169.jpg 300w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/profile-new-600x337.jpg 600w\"><\/p>\n<p>Dal\u0161\u00ed \u00fa\u017easnou funkc\u00ed LinkedIn je, \u017ee m\u016f\u017eete zkontrolovat, kdo si prohl\u00ed\u017eel v\u00e1\u0161 profil. Tato funkce v\u00e1m nyn\u00ed m\u016f\u017ee pomoci spojit se s ostatn\u00edmi, kte\u0159\u00ed sd\u00edlej\u00ed stejn\u00e9 z\u00e1jmy jako vy \u2013 pom\u00e1h\u00e1 p\u0159i budov\u00e1n\u00ed smyslupln\u00fdch profesion\u00e1ln\u00edch vztah\u016f. Pokud hled\u00e1te nov\u00e9 p\u0159\u00edle\u017eitosti, m\u016f\u017ee v\u00e1m to pomoci spojit se s n\u00e1borov\u00fdm pracovn\u00edkem. Na druhou stranu, pokud jste podnikatel, v\u011bd\u011bt, kdo si prohl\u00ed\u017eel v\u00e1\u0161 profil, v\u00e1m m\u016f\u017ee pomoci z\u00edskat n\u011bjak\u00e9 nov\u00e9 klienty.<\/p>\n<p><strong>Pod\u011blte se o sv\u016fj pohled<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3125 size-full lazyload\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"\" width=\"700\" height=\"420\" sizes=\"(max-width: 700px) 100vw, 700px\" data-src=\"https:\/\/hermagic.com\/wp-content\/uploads\/2022\/07\/share.webp\" data-srcset=\"https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/share.webp 700w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/share-300x180.webp 300w, https:\/\/test2.hermagic.com\/wp-content\/uploads\/2022\/07\/share-600x360.webp 600w\"><\/p>\n<p>Tato platforma v\u00e1m d\u00e1v\u00e1 p\u0159\u00edle\u017eitost pod\u011blit se o sv\u016fj pohled na v\u0161echna pracovn\u00ed a obchodn\u00ed t\u00e9mata. To zapoj\u00ed va\u0161e spojen\u00ed a pom\u016f\u017ee v\u00e1m tak\u00e9 pochopit r\u016fzn\u00e9 perspektivy. Nezapome\u0148te p\u0159isp\u00edvat d\u016fsledn\u011b a budete p\u0159ekvapeni, kdy\u017e uvid\u00edte \u00fa\u017easn\u00e9 zapojen\u00ed, kter\u00e9ho se v\u00e1m ve va\u0161em p\u0159\u00edsp\u011bvku dost\u00e1v\u00e1.<\/p>\n<p>Studie opakovan\u011b prok\u00e1zaly, \u017ee pou\u017e\u00edv\u00e1n\u00ed bohat\u00fdch m\u00e9di\u00ed, jako jsou videa a animace, zvy\u0161uje zapojen\u00ed p\u0159\u00edsp\u011bvk\u016f. Vyu\u017eijte je ve sv\u016fj prosp\u011bch.<\/p>\n<p>Tady jsi! V\u0161e p\u0159ipraveno k pou\u017eit\u00ed LinkedIn. \u0158ekn\u011bte n\u00e1m, jak se v\u00e1m tyto ukazatele osv\u011bd\u010dily!<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>LinkedIn is a social networking site for working professionals. It helps people build new career opportunities, connect with like-minded professionals, and engage with potential clients and vendors. Apart from job-seekers, this site is also of tremendous value for business owners \u2013 both small and big, entrepreneurs, and freelancers. How do you make use of this [&hellip;]<\/p>","protected":false},"author":1,"featured_media":3120,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[129,131],"tags":[],"class_list":["post-3119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-career-work-life-balance","category-work-life-skills"],"_links":{"self":[{"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/posts\/3119","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/comments?post=3119"}],"version-history":[{"count":1,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/posts\/3119\/revisions"}],"predecessor-version":[{"id":22295,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/posts\/3119\/revisions\/22295"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/media\/3120"}],"wp:attachment":[{"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/media?parent=3119"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/categories?post=3119"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/test2.hermagic.com\/cs\/wp-json\/wp\/v2\/tags?post=3119"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}